Customer commitment to data protection and privacy
Protecting personal data and your privacy is of greatest concern for LOVE4WIG. In this Privacy Notice we want to give a clear, concise, and transparent communication on the collection, use, processing, storing, etc. of personal data relating to customers of LOVE4WIG. Within the meaning of this Privacy Notice “customer of LOVE4WIG” means former, current and potential customer or user of a product or service offered by LOVE4WIG, visitors to one of our official websites or stores.

LOVE4WIG manifests its commitment to privacy and data protection by embracing the following principles.
LOVE4WIG uses personal data lawfully, fairly, correctly and in a transparent manner.
LOVE4WIG collects no more personal data than necessary, and only for a legitimate purpose.
LOVE4WIG retains no more data than necessary or for a longer period than needed.
LOVE4WIG protects personal data with appropriate security measures.

Why do we process your data?
We use and process your personal data in connection with you, for example, buying our products online or in-store, visiting our website, or contacting Customer Service.
Examples of personal data are full name, address, email address, telephone number, social security number, payment information, purchase, order and usage history, IP address, member ID, and other case-related information (e.g. information that you provide when contacting Customer Service).
Under each specific section of this Privacy Notice you will be informed of the purpose for each relevant processing of information.

Data Collected on Websites
This policy applies only to information collected on the websites. We collect two types of information from visitors to our websites:
(1) Personal data and (2) Non-personal data. “Personal data” is information that identifies you personally and that you provide to us, such as your name, address, telephone number, email address, and sometimes your Internet Protocol (IP) address.
We may collect this information when you create a profile on our websites, visit our websites, or complete a purchase. “Non-personal data” can be technical in nature. It does not identify you personally.
Examples of non-personal data may include, but is not limited to, cookies, web beacons, and demographic information.

What is the legal ground for processing?
LOVE4WIG is not allowed to collect, process, use, store etc. personal data without a valid legal ground. Lawfulness may be derived from your consent, by contract, statutory obligations or from our legitimate interest as a business.

How do you exercise your rights?
We take data protection very seriously. If you wish to exercise your rights as set out above or if you have any questions about our privacy policy or our processing of your data, you can contact us at any time at
If you have an LOVE4WIG Account or being a member of LOVE4WIG Membership, you can exercise your right to access, portability and rectification under your account pages, where you also can delete your account.

California Privacy Rights
Visitors, users, and others who reside in the State of California are also subject to our California Privacy Notice, which can be accessed here.

Illinois Residents; Biometric Information Privacy Act:
LOVE4WIG employees may use the S.T.A.R. System for scheduling and timekeeping purposes. Through the use of the S.T.A.R. System, a series of characters is generated from a scan of an employee’s finger upon enrolling in the S.T.A.R. System. The S.T.A.R. System does not retain an employee’s fingerprint or other information that can be used to generate a fingerprint. LOVE4WIG’s policy and practice is to destroy this data within 30 days after the employee ends his or her employment at LOVE4WIG.
A full copy of LOVE4WIG’s Privacy Policy for U.S. Employees is publicly available upon request.

We do not collect any personal data directly from individuals under the age of 13 on our websites. If we discover that any such information is in our possession, we will delete it.

Updates to our Privacy Notice :
We may need to update our Privacy Notice. The latest version of the Privacy Notice is always available on our website. The revision history is set out in section Changes of this Privacy Notice.